Event Planning Consulting


Shari Zatman leverages her nearly 25 years of experience to teach problem-solving skills in event management and event planning through her training course and handbook.


As owner of Perfectly Planned by Shari, Shari Zatman knows what it takes to produce a smooth, successful event – all while keeping aesthetic, staff resources, and budget in mind.

Based on these experiences, she developed a training curriculum and handbook to help fill in the gap for practical educational resources in the hospitality and event industries. She also offers one-on-one custom coaching and on-site consulting services.


  • Develop practical problem-solving skills

  • Learn to identify pain points and how to fix them

  • A cost-effective way to diversify staff skills, without hiring additional employees

  • Well suited for companies, venues, and rising hospitality professionals and can be applied to weddings, conferences, meetings, and parties


Training handbook: The Perfectly Planned by Shari Event Training Program handbook by Shari Zatman includes 100-plus pages of resources and tips organized into 16 easy-to-read units.

One-day seminar with Shari Zatman: Spend a day with Shari and work through the event training handbook together. Some of the seminar content topics are: 

  • Sales and client interface
  • Communication, professionalism, and etiquette
  • Event details and client intake
  • Event space layout
  • Venue equipment specifications
  • Decor and venue inventory
  • Set up, timeline, and turnover
  • Catering and dining services
  • Event staffing and logistics
  • Rigging, power, and audio visual
  • Banquet event orders
  • Onsite event management and direction

Custom Coaching Support and Event Planning Consulting

Shari will work on site with you and/or your team for an extended time period to help apply the skills from the event training handbook. She’s also available to work with a venue’s own standardized documents and systems to provide support with creating event components, including banquet orders, inventory systems, CAD programs, etc. for your own clients and events. This level of one-on-one support helps prepare employees to feel more comfortable and confident interfacing with clients and executing the steps to make sure their own events are Perfectly Planned.


Contact Us to share where you need support and to find a training option that’s the right fit for you.